In an era where attention is currency, your online presence as an aspiring athlete is just as important as your performance on the field. Whether you’re aiming to land a scholarship, secure sponsorships, or grow your influence, your digital footprint is a key part of your personal brand. Here’s how to craft an online presence…
In today’s digital world, being good at your sport is just the beginning. If you’re a student-athlete with ambitions to compete at the next level or to attract sponsors, scholarship offers, or NIL (Name, Image, Likeness) opportunities then building your personal brand isn’t optional. It’s essential. But what does “branding” really mean for an athlete…